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Apples drag: Gör satsning på poddar

Apples vd Tim Cook.
Apples vd Tim Cook. Foto: Richard Drew /TT

Spotify vill bli världens största ljudplattform, och poddar är en grundbult i strategin. Nu gör Apple sitt motdrag.

På tisdagskvällen kom Apple-vd:n Tim Cook med ett frieri till podcast-världen. Teknikjätten, som redan för 16 år sedan tog sina första steg inom poddar, ska satsa rejält på området.

– Vi gör den största förändringen av podcaster-appen sedan dess debut, sade Tim Cook, på Apples direktsända event.

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